71% of patients now use AI to find healthcare providers. If your practice isn't being cited by the AI engines they're asking, you're invisible — no matter how much you spend on Google Ads or SEO.
No credit card. No sales calls. Real findings in about 2 minutes.
Trusted by independent practices, DSOs, and dental marketing teams.
Five years ago, patients found you on Google. Three years ago, they checked your Google reviews. Today, they ask an AI engine "who's the best dentist in [city]" — and they follow the recommendation without thinking twice.
AI engines pull their answers from places most dental websites aren't optimized for. The result: practices with worse Google rankings and smaller ad budgets are pulling ahead simply because they're structured for AI search. The ones still relying only on traditional SEO and PPC are watching new patient inquiries slowly dry up — and most of them have no idea why.
of patients now use AI tools to research healthcare providers before booking
dental practices have technical issues that make them invisible to AI search
extra ad spend required to fix it once you know what's broken
Compare what your dental practice actually gets from each marketing channel.
| Google Ads / PPC | Traditional SEO | AI Ranking | |
|---|---|---|---|
| Monthly cost | $3,000–$15,000+ | $1,500–$5,000 | $97–$297 |
| Time to results | Immediate (while paying) | 6–24+ months | Weeks to months — and stays live |
| What you pay for | Each click, whether they book or not | Generic SEO checklists | Visibility where patients actually search |
| When you stop paying | Visibility gone overnight | Fades over 6+ months | Improvements stay live |
| Trust signal | “Sponsored” label | Organic search result | AI-cited recommendation |
| Patient intent | Mixed — researching or browsing | Higher — actively searching | Highest — already received a recommendation |
| Reaches AI search users | |||
| Compounds over time | Partially |
One new patient from an AI recommendation pays for an entire year of Brux. Then it keeps paying.
When a patient asks an AI for a dental recommendation in your area, you either get named — or you don't. There's no "page 2" of AI results. There's just the answer the AI gives.
The Brux Audit runs your practice against 20 real AI search queries across every major AI platform and shows you exactly what each platform says about dental practices in your area. Including which of your competitors get recommended. Including why.
No credit card. No sales calls. Real findings in about 2 minutes.
Brux scans your website, your Google Business Profile, your reviews, your citations, and your technical setup across 9 dimensions of AI search visibility — then shows you exactly what's broken. The free audit shows you every problem. Paid plans show you the exact fix.
Run free auditGeneric 5-star reviews don't move the needle. AI engines cite reviews with specific details — dentist names, procedure names, outcome language. Brux texts your patients after their visit with a guided prompt that produces exactly that kind of review.
Learn moreEvery day, Brux runs your tracked queries against every major AI platform and tracks three signals independently: were you mentioned, were you recommended, were you cited. You see exactly which platforms are surfacing your practice — and which competitors are eating your lunch.
Learn moreDay 1
Enter your website. Brux tests your visibility across every major AI engine, audits 9 dimensions of AI search performance, and shows you exactly where you're losing.
Day 1–7
Brux integrates with GoHighLevel, Stripe, your Google Business Profile, and your review platforms. Most practices are fully set up in a single 10-minute session.
Day 7 onward
Your fix list is ranked by AI search impact. Implement the highest-impact changes first. Every fix is verified in the next audit cycle.
Ongoing
Daily ranking snapshots. Weekly insights. New patient inquiries from AI recommendations begin to arrive — and they convert at higher rates than PPC leads.
One paying patient covers an entire year of Brux. Cancel anytime.
Free
$0
Starter
$97/mo
Pro
$297/mo
Traditional SEO is optimized for Google's organic search results — and those still matter. But SEO is a long play; most practices wait 6, 12, even 18–24 months before they see meaningful ranking movement. AI search engines pull from a different set of signals entirely: schema markup, NAP consistency, review specificity, AI crawler accessibility, citation worthiness. Your current SEO might be excellent and still leave you invisible to AI search. Brux complements your SEO; it doesn't replace it.
A traditional SEO audit grades your site against Google's ranking factors. The Brux audit grades you against signals specific to how AI engines actually consume and cite web content. We also test your visibility live — running real queries against real AI engines and showing you the response. No SEO tool does that.
It depends on a few factors outside anyone's control — how often each AI platform refreshes its training data, when new model versions roll out, and how aggressively each one re-crawls the web. The first wins (technical AI accessibility, citation consistency across review platforms) usually show up in the first few weeks. The bigger compounding gains build over months as your improvements get picked up across more platforms and the next round of model updates. Brux shows you exactly which fixes have landed and where, so you can see progress between LLM update cycles.
It's actually designed for them. Large DSOs already have marketing teams thinking about AI search. Independent practices are the ones being out-positioned by competitors who happen to have better technical setups. Brux is built so a 1-2 location practice can compete with — and beat — much larger competitors.
Yes. No contracts, no minimum term. Cancel anytime from your Brux dashboard. Technical fixes you've implemented stay live forever — the improvements don't disappear when the subscription does.
Coming soon. We're piloting an Agency tier with select dental marketing firms now. Contact us to get on the list.
The audit is free. It takes about 2 minutes. You'll know more about your AI search visibility than 95% of dental practices in the country.
No spam. No sales calls. Just your audit results, delivered immediately.
